Sunday, June 14, 2009

Design with your pulse

No this is not about neurology write up! IT IS about a new paradigm shift that designer should look into.

From sophisticated software and new marketing service, we can now customise our product choices, music, foods, drinks and even our physical appearance (*refer to your cosmetic surgeon menu please).

It started with the empowerment of "Customer" and they are now to be included in our (designers) creation by the business provider (we are there because of the customer in the first place).Manufacturer now provide a platform (web base)to allow customer to custom design their own product.

example like converse >>

http://www.converse.com/#/products/shoes/converseOne/scratch/all

The classic statement of;
“As long as it is Black”, Ford(quoted by founder of Ford car) This statement have long lost into the mist of myth.Today technology have enable variety colours choices of cars and in near future car buyer may even able to mix and match colour online before their car being delivered.

As“tailor made” era is coming back, will today designers become tomorrow craftsmen?

It is only our skill and know-how they needed & our not design? How true is that? What do we need to be good at in near future?

If everybody are their own designer than what are our role then?

No worry, we will survive provided we are open for evolution or else you will meet your own extinction, ha ha... disagree? (Open for further mind exploration, email to me)

Technologies have enabled us to move into niche customisation like our fingerprints’.
Individualism will be our planet next trend and as everybody want to be somebody instead of anybody, designers should rethink their way & approach of designing.

Nerve base design is about how a designers’ should look into the changing pattern of human evolution in term “taste” factors within the boundaries of anthropology.

Living in current “lost world” of heavy confusion and consumerism (materialistic world) we need constant refresh in our knowledge & new skill for better adaptation.

Designers’ should see these phenomenal changes and anticipated it with design that allow space for interaction rather than “as long as it is my idea”.

So it is time to have a paradigm shift, we are moving into consumer nerve base design era, where it is highly connectivity, interactivity and holistic. We may even become the ideas helper in future rather than wholly designers. But yet again we still can have room for our very own “fans” followers or “design collectors” that buy in for our very masterpiece. Sick design for design sick!

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